The distribution of LinkedIn engagement: A study of Y Combinator founders
We analyzed 20,000+ posts from 600+ YC founders and found each account's engagement follows a log-normal distribution, with fitted parameters that replicate across cohorts.
Research
Our research team investigates how B2B relationships are built, so that we can accelerate B2B growth in an AI-native era.
4 habits to success on LinkedIn: a study of over 1,000 B2B companies
What 223,551 posts from 1,051 B2B companies tell us about the four habits of companies that get heard on LinkedIn: diversity, consistency, authenticity and quality.
Imagine AI thesis
We are particularly interested in B2B growth because it is inherently a relationship problem that underpins the majority of economic activities in this world.
What B2B companies actually post and what works
Imagine AI tracked 32,277 posts by 744 executives, from seed-stage YC startups to unicorns like Rippling, Deel, MongoDB and ElevenLabs, and measured what performs across B2B companies systemtically.
Publications
4 habits to success on LinkedIn: a study of over 1,000 B2B companiesThe distribution of LinkedIn engagement: A study of Y Combinator foundersImagine AI thesisWhat B2B companies actually post and what works1/3 of unique engagers on LinkedIn is your ICPThe true cost of not being on LinkedIn
9 publications found